

From its inception to the present and into the future, Honda aims to be a brand in harmony with people worldwide, guided by its unique philosophy.


/V2 Images/carimage

/V2 Images/carimage

/V2 Images/carimage

/V2 Images/carimage
We use cookies to ensure a better browsing experience. If you continue to use this website it is assumed that the user SIA satisfied and consent to its use of cookies.





Honda is set to introduce the 2026 ZR-V to the Middle East, bringing a refreshed take on its distinctive sports coupé-inspired SUV. Building on the model’s successful debut in 2023 and the introduction of the bold Apex Edition in 2025, the latest ZR-V combines refined glossy exterior styling, new exterior colour options, upgraded interior and technology features, and the responsive performance that defines its character.
Learn More
Honda will reach the milestone of 500 Formula 1® races since its debut in 1964 at the FIA*1 Formula One World Championship™ United States Grand Prix*2, to be held at Circuit of The Americas in Austin, Texas, from 23 (Friday) to 25 (Sunday) October 2026 (local time).
Learn More
Honda shows solid form across MotoGP and WorldSBK: at the Indonesian GP, Marini 12th, Zarco 13th, Moreira 16th; in WorldSBK Estoril, Dixon 10th (Race 2) after 8th in Superpole, and Chantra 13th for a double points finish for Honda HRC.
Learn More
Honda showcased impressive performance in motorsports with Fernando Alonso finishing P8 in Formula 1, Ricky Brabec securing a stage win at Rallye du Maroc, and Honda HRC Castrol achieving double points at Motegi, emphasizing the brand's competitiveness and resilience across various racing events.
Learn MoreSubscribe now to become a Honda insider.
