All New Honda Accord won 'Best Midsize Sedan' adjudged by the Arab Wheels Awards 2018 held at the Meydan Hotel on 14th November 2018. In its 4th year, the Arab Wheels Awards was judged by potential customers via the online voting process who make up 50 percent of the voting. Another 50 percent by a judging panel whose jurors ensure the integrity and credibility of the awards.

First introduced in 1976, the Honda Accord is the second longest-running automotive nameplate in Honda’s history, after the Honda Civic. The Accord was the first automobile from a Japanese automaker to be manufactured in America and has been in continuous production at the company’s Marysville, Ohio auto plant since November 1, 1982, using domestic and globally sourced parts. In 1987, Accord became the first U.S-made automobile from a Japanese automaker to be exported overseas (Accord Sedan to Taiwan).Accord has also played an important role in advancing low-emissions vehicle technology in America and was the first Honda automobile to meet California’s ULEV, SULEV and SULEV30 emission standards.

The New 2018 Accord

The 2018 Accord is the 10th generation of Honda’s perennially best-selling midsize sedan. All new from the ground up, the new Accord is built on a new platform with a lower, wider stance, a lighter and more rigid unibody structure; a lighter and more sophisticated chassis; two advanced new power units, including Accord’s first-ever turbocharged engines, a new 10-speed automatic transmission.

In recreating Accord for its 10th generation, Honda designers and engineers sought to convey “absolute confidence” in every element of design and performance. Building on the bedrock character of Accord – its outstanding quality, fuel efficiency, packaging and sophisticated driving dynamics – they have imbued the 10th-generation Accord with a new level of emotional appeal and premium quality; an Accord that defies its mainstream midsize sedan status, providing even more refined and engaging performance, a more spacious and upscale interior, and the latest generation of advanced Honda safety and driver-assistive technologies.

In summary, the most dramatically styled, premium and fun-to-drive Accord yet.

Some of the features of the New Accord are:

• 29 percent ultra-high strength steel, the highest ever for a mass-produced Honda
• ACE ^TM front body structure with crash stroke design
• Laser-brazed roof skin
• Rear crush zones with Softzone technology
• First use of structural adhesives in Accord
• First application of acoustic spray foam to Accord
• Lighter (10 Kg, body-in-white), and more rigid (+24 percent torsional stiffness, +32 percent bending stiffness)

• Aluminum intensive front suspension with new ultra-rigid aluminum and steel sub-frame
• Multi-link rear suspension with floating sub-frame
• Two-Mode Driving System (Sport trims)
• Dual-pinion, variable-ratio electronic power steering
• Electronic Brake Booster (EBB)
• Electric Parking Brake (EPB) with Automatic Brake Hold
• Six percent lighter chassis (excluding tires and wheels)
• Three new alloy wheel designs (17" and 18")

• 1.5-liter direct-injected VTEC® Turbo with dual Variable Timing Control (dual VTC)
• Available 2.0-liter direct-injected VTEC® Turbo with dual VTC
• Available 10-speed automatic transmission^

• HONDA SENSING®
• Available 8-inch Display Audio (EX trim and above)
• Available 6-inch Head Up Display (2.0T Sport trim)

For more information, please visit www.honda-mideast.com